Our Force Multiplier Marketing System
Real estate marketing has changed significantly in recent years with advances in new technology and highly-sophisticated websites. To provide the most effective marketing for our clients to ensure that their properties sell, Ron has developed a proven system for selling Park City properties. What makes our approach so powerful is our Force Multiplier Marketing System.
"Force Multiplier” is a military term used to describe the warfare strategy of attacking an enemy through multiple methods, carefully coordinated to have a devastating impact. The combining of military intelligence, satellite surveillance, Special Forces operations, and attacks by air, land and sea, together produce a much greater impact than they would have individually. The same is true in real estate marketing.
We’ve combined eight proven strategies into a comprehensive marketing plan to attract more buyers to our listed properties to get them sold. The result has been faster sales and usually more money going into my client's pockets at closing.
The eight strategies consist of . . .
The National Association of REALTORS reports that 94% of all buyers go t o the Internet first to search for properties. Your property’s first point of contact with prospective buyers will be online. Your property will be marketed on more websites than the listings of any other brokerage or sales agent in Park City. This widespread exposure is the most important thing you can do to make sure buyers see your property and know it’s for sale.
Double the Multiple Listing Service Exposure
The Multiple Listing Service (MLS) is the best way to expose your property to real estate sales agents working with buyers. Most real estate agents rely upon either the Park City MLS or the Wasatch Front Regional MLS to promote their listings. We promote our listed properties through both MLS systems, exposing them to every real estate professional in the state of Utah to help sell your property.
Property Information Sent to Buyers' Mobile Devices
Today’s buyers want property information instantly without talking to a sales person. Our mobile marketing works 24/7, sending details about your property, including photos and YouTube videos, to cell phones and mobile devices within seconds of receiving a request. Simply by dialing our toll-free number or sending a text message, your property details and photos will be sent to buyers instantly.
Park City Newsletters
We provide accurate, current information about the Park City real estate market in our ParkCityLINK newsletters and other publications written by Ron and his team. Timely information prompts buyers and sellers to act quickly to take advantage of the market opportunities presented in these publications. Well-timed information and relevant advice has rewarded many of our clients when they choose to act on the news we provide.
KW Luxury Properties Worldwide Collaboration
We collaborate with a select group of brokers worldwide who sell luxury properties daily. Our Park City Luxury Experts will assist in the sale of your property by touring it before it goes on the market and making suggestions to help it sell. We will collect pricing recommendations from these experts to help you decide on the right list price. They will also contact their buyer clients immediately if your property is right for them.
Our Buyer Consultants specialize in helping buyers find the right properties. As experts in Park City and Deer Valley they match a buyer’s criteria and goals with the best properties on the market. Our buyer consultants follow up on every property inquiry we receive from our numerous marketing methods, and try to convert them into buyers for our listed properties whenever possible.
Real Estate Webinars
One of the ways that we reach people interested in Park City real estate is through our Webinars. Each month we present “Park City Market Talk,” which updates our viewing audience with changes in the marketplace, along with addressing a variety of topics on people’s minds. Buyers and sellers alike have learned to rely upon us and trust us for current market information, as well as an honest discussion on the topics that we cover.
Three Interactive Buyer Search Websites
We use three different interactive websites to help buyers search for properties. These sites allow buyers to search for properties easily and to set up automatic notifications to alert them as soon as a new property comes on the market that matches their criteria. We offer three different property search websites because we have found that buyers have strong preferences when it comes to looking for properties, and we want to attract more buyers to our listed properties.
My Force Multiplier Marketing System provides buyers with the information they want, the way they want it. Then my buyer consultants' follow-up on every inquiry, helping buyers move from a general inquiry, to a showing, and then an offer, if the property is right for them.
To implement my Force Multiplier Marketing System I have assembled a Team of Professionals to carry out each aspect in this system. This means that when you hire the Wilstein Team you’re not getting just one agent who will have to juggle the many important elements in a real estate transaction; you’ll be getting a team of professionals that specializes in each aspect of a listing and sale, ensuring that you’ll receive the very best service and care.
Read about my Force Multiplier Marketing System in my Smart Seller magazine, available on-line or in a hard copy. We would be happy to send it to you, just give us a call or send us a quick email.